Market Overview
Beauty Drinks refer to the both
carbonated and non-carbonated beverages which is used by consumers to retain
natural beauty during the battle against ageing. Beauty drink contain various
vitamins, minerals, amino acids and antioxidants. Beauty drinks aids to support
diets by encouraging metabolism. Beauty drinks market is becoming more
advanced. Beauty drinks are formulated with hyaluronic acid, collagen,
antioxidants and Q10 which aids to increase suppleness and help to minimize
wrinkles.
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Market Forecast
The global beauty drinks market
is witnessing an impressive growth over the last few years due to various
reasons. One of the significant reasons for the increasing growth of beauty
drinks is the high consumer awareness regarding anti-aging beverages among the
consumers. Also, the per capita disposable income of the consumers is
anticipated to be the significant reasons for the rising demand of beauty
drinks during the forecast period. At present, beauty drinks product is in the
nascent stage. So, various new products are launched by the key players and
various pharmaceutical companies are introducing beauty drinks products in
order to enhance their product portfolio which is expected to fuel the demand
of beauty drinks product in the upcoming decade. Also, the consumers in
developing economies prefer functional drinks which has also ingredients of
various vitamins and minerals which will increase the sales of carbonated
beauty drinks product during the review period. Moreover, the mounting growth
of e-commerce industry both in developed and developing economies is expected
to further stimulate the sales of beauty drinks during the forecast period of
2017-2023.
Downstream Analysis
Chemical/artificial drinks
segment is estimated to account for a major market portion in the global beauty
drinks market in the year of 2017. However, natural drinks segment is expected
to witness a maximum growth rate during the forecast period of 2017-2023 owing
to the increasing consumer inclination towards natural or organic products.
Consumers are also avoiding chemicals and other inorganic products which in
turn accelerates the sales of natural products in the near future. Among the
ingredients, vitamins and minerals is expected to hold major market share in
the beauty drinks market. Among the demography, due to growing beauty
standards, teenagers segment is estimated to account for 45% market proportion
in the global beauty drinks market in the year of 2017 and it is estimated to
retain its dominance throughout the forecast period.
Competitive Analysis
The major key players in the
beauty drinks market are
- AMC Grupo Alimentación, Fresco y Zumos, SA (Spain)
- Asterism Healthcare plus, Inc. (U.S.)
- Hangzhou Nutrition Biotechnology Co., Ltd. (China)
- Coca-Cola Company. (U.S.)
- Juice Generation (France)
- Groupon Inc. (U.S.)
- Kinohimitsu (Taiwan)
Global Beauty
Drinks Market is highly concentrated in Europe. Asia Pacific has
massive potential for beauty drinks, as there is an increasing demand of
anti-aging food products among the consumers in Asia Pacific region.
Regional Analysis
The global beauty drinks market
is segmented into North America, Europe, Asia Pacific, and the rest of the
world (RoW). Among these, Europe region is expected to retain its dominance
throughout the forecast period of 2017-2023. The growth in Europe is attributed
to the massive awareness of anti-aging products among the consumers. Also, the
increasing marketing campaign in European countries is expected to upsurge the
demand of beauty drinks product in the European countries during the forecast
period of 2017-2023.
North America is also estimated
to account for more than one fourth of the market proportion in the global
Beauty Drinks market. Among the North America, U.S. is estimated to account for
the maximum market proportion in the global beauty drinks market. Asia Pacific
region is projected to grow at a fast pace during the forecast period of
2017-2023.
Market Segmentation-
Global beauty drinks market is
segmented by type, ingredients, demography and region
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